Diaper pulp starts out brown. Factories bleach it white — and how they bleach it is the part most brands never explain.
ECF pulp, the kind most premium brands use, is bleached with chlorine dioxide. Chlorine bleaching creates dioxins and other chlorinated compounds as byproducts. Most are washed away — but most is not a word we accept for something pressed against newborn skin 24 hours a day.
TCF means Totally Chlorine Free: the pulp is bleached with oxygen and peroxide instead. No chlorine, in any form, at any step.
Why it matters: newborn skin is thinner and more absorbent than adult skin, and the diaper area is warm, damp and covered — exactly where irritation starts. So we removed the whole category: no chlorine-bleached pulp, no fragrance, no lotions, no phthalates. And we publish the certificate number, so you never have to take our word for it.
That is what premium means here. Not softer words — fewer chemicals, with the documents to prove it.