Early Birds & Creator Circle · Privacy notice

Your details, thoughtfully held.

Updated November 1, 2026. This notice covers three separate Beamama programs: the Founding Moms pre-sale, the Early Birds email program and Creator Circle applications. It does not cover unrelated purchases or services.

Early Birds

What we collect and why

We require your email address and your permission for marketing emails. Your first name is optional. We record whether you joined on the landing page, popup or footer; limited campaign tags from the page address; and the time and version of your consent. We use these details for product development updates, optional feedback and research invitations, and launch news. Diapers and wipes are in development.

Your email permission

I agree to receive Beamama emails about product development, feedback and research opportunities, and launch news. I can unsubscribe at any time.

Consent version: early-birds-2026-10-15-v1. Joining does not send a confirmation email. We don't collect phone numbers, pregnancy or health information, or children's personal details.

Storage and access

Records are stored privately in Beamama's Lovable Cloud database, accessible only through authorized owner tools and restricted server actions. Visitors and ordinary signed-in accounts cannot browse or export the list. We retain your signup for this program until you remove it. We also store hashed abuse-prevention identifiers in temporary rate-limit records for up to an hour; raw IP addresses aren't stored in these records. Internal example.com test records are excluded from owner mailing-list exports.

Remove your signup

After joining, a private removal code is saved on your browser when storage is available. Save or download it from the success message. Go to Unsubscribe to remove the matching signup from our database. From another browser, enter your original saved code. This page works without an email inbox or a sign-in. A code made by a later duplicate signup cannot remove an earlier signup; use the original code. Keep your code private: anyone holding it can remove the associated signup. If you lose both the original browser storage and saved code, this automated removal method cannot verify you.

Browser preferences

We use browser storage for your private removal code and popup preferences: once per session, seven days after dismissal, and no automatic invitations after signup on that browser. These preferences aren't advertising trackers. Clearing browser storage resets preferences and removes your locally saved code, but doesn't delete your database signup.

Founding Moms

Founding Moms pre-sale

When you claim a founding spot on our homepage we store your first name, email, your baby's stage (Expecting, Newborn, 1–6 months or 6+ months), your current diaper size and, only if you add it, your mobile phone. We do not ask for due dates, birth dates, your child's name or other pregnancy or health details. To hold your spot we ask for a fully refundable $20 deposit; we record only whether the deposit is pending or paid, and we never store card details. Card payments, once switched on, are handled by our payment provider.

We use these details to reserve your spot, plan the first production run and sizes, and contact you about the program. The permission you give reads: “I agree to receive emails about the Beamama Founding Moms program, launch updates and my reserved spot. If I add my phone, I agree to program texts (msg & data rates may apply, reply STOP to end).” (version founding-moms-2026-11-01-v1). Texts are sent only if you added a phone number; reply STOP to end them.

Founding signups are kept in the same private list as Early Birds, accessible only to the Beamama team through our private database. You can release your spot and delete your details anytime with the private code shown after you join, on our removal page.

Beamama Creator Circle

Creator Circle applications

This section covers applications made on our Creator Circle page. It is separate from Early Birds: applying never adds you to Early Birds, and Early Birds signups are not affected by Creator Circle removal.

What we collect and why

We require your name, email, content type(s), a short note on why Beamama feels like a fit, at least one public Instagram, TikTok or portfolio reference, confirmation that you are 18 or older, and your permission to be contacted about your application. City/state and an approximate audience range are optional; audience size is never required or used to rank applications. We also record limited campaign tags from the page address, when you applied and the exact version and wording of each permission. We use this to review applications by hand and, if there's a fit, to contact you by email about a possible collaboration. We store profile links as text and don't visit them automatically. We don't send a confirmation email. Please don't include children's details, pregnancy or medical information or other sensitive details.

Your permissions

Required: I agree that Beamama may store this application and contact me by email about my Beamama Creator Circle application. (version creator-circle-application-2026-10-15-v1)

Optional, unticked by default and stored separately: Optional: I'd also like to receive Beamama news and marketing emails. I can unsubscribe at any time. (version creator-circle-marketing-2026-10-15-v1)

Storage, review and access

Applications are stored privately in Beamama's Lovable Cloud database, accessible only through authorized owner tools and restricted server actions. Visitors and ordinary signed-in accounts cannot browse or export them. The Beamama team reviews each application manually and records a review status; there's no automated ranking or contact. We keep your application until you withdraw it. Temporary hashed abuse-prevention records expire after one hour and are removed during subsequent cleanup. If you apply again with the same email, your original application, permissions and removal code are kept unchanged.

Withdraw your application

After applying, save the private removal code from the success message (it's also kept in this browser's storage when available). Use it on the Creator Circle removal page to delete your application and its email choice. Only the code from your original application works, and the page shows the same message whether or not a match exists. If you lose both your browser storage and the saved code, this automated method cannot verify you.